Digital Marketing Executive

역할

Surrey / Remote

Part-time

Marketing

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Foenix Coding is a manufacturer of industrial ink jet printers with a portfolio of clients around the world, looking for a digital marketing executive to develop and execute their marketing strategy for their online activities.

This position is offered as a contract role, with an initial term of 3 months open to further extensions or a permanent role. Part-time work is an option, exact working hours and days are open to negotiation. Flexible working from the office and remotely from home.

Reporting directly to the Directors the person will be responsible for creating and executing growth marketing strategies to drive people to the website, primarily through online methods including SEO, paid search, social media and e-mail campaigns. This comprises managing a marketing budget, continuous optimization of campaign performance, managing keywords and messaging to achieve targeted ROI for all ad spends.

하게 될 겁니다:

Develop a seamless digital marketing strategy across all touchpoints
Manage marketing budget, establish plan of action, set targets and ROI
Develop and optimize existing content for SEO (site pages, articles, etc.) in order for the website to rank on key industry topics
Plan and execute new paid campaigns for the next quarter across google and social medias
Plan and execute organic campaigns for the next quarter across email, organic social, youtube
Create new content such as product videos, assets to use across marketing channels
Weekly reporting of performance of paid and organic campaigns to the Directors
Reach out to relevant press and key industry media/players to secure coverage over the next quarter
Seek out for best practice across all marketing within the industry, including competitor analysis

가진 분을 찾고 있습니다:

At least 3-4 years’ experience in a similar role
Degree in technology, business or marketing
Proven track record of defining a marketing strategy to drive growth
Proven track record of achieving strong ROI
Strong knowledge in Paid marketing (google, ads, PPC, paid social)
Good knowledge in SEO principles
Proficient in using google platforms and Google Analytics
Experience using an e-marketing tool such as Mailchimp
Highly motivated and uses own initiative
Excellent communication skills in English, spoken and written

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